By David Crane
defrev (at) gmail (dot) com
August 5, 2011
We’ve been pretty busy here at DR, lately, so we forgot to post this. What can we say? It fell off our radar. On July 27, we were contacted by one Ben Whitman of Digital Apparent in order to see if we would be willing to assist the History Channel in publicizing the upcoming “Top Shot” Season 3 premiere episode“, titled “The Gauntlet“, on August 9th (2011).
As you can see, Digital Apparent spared no expense, sending us the accompanying lovely JPEG of a guy holding a compound bow and arrow (Photo Credit: History Channel). O.k., that was perhaps a little sarcastic. They spared pretty much every expense, and we didn’t get paid a dime for this piece.
However, we’re still publishing this information since our good friend and champion 3-Gun competitive shooter Taran Butler is a consultant on the show–no offense intended to Mr. Whitman. So, this is the least we can do.
Anyway, here’s the email we received from Mr. Witman on it:
“From: Benjamin Whitman
Date: Wed, Jul 27, 2011 at 12:43 PM
Subject: Top Shot Season 3 Premiere
To: defrev (at) gmail (dot) com
We are trying to raise awareness at the grassroots level and I¹m familiar with your site and thought you might be interested in the show and potentially letting your readers know about it as well. It airs on History Tuesday, August 9th at 10/9c and you can watch the trailer with the new cast below where I¹ve also included a brief summary of the program.
Lastly, if you are interested in posting I can offer you some items for your time as well as for your readers if you wanted to do a giveaway. I have logoed History T-shirts, shot glasses, iphone cases, and notebooks.
Thanks for your time and please let me know if you have any questions, need more material, or if you are interested in posting as we would really appreciate it.
SHOW INFO: HISTORY¹s hit competition show is back with a gauntlet of all new extreme challenges and eager marksmen ready for a shot at greatness. 16 competitors chosen from across the country vie for the $100,000 prize and the title of TOP SHOT. A national revolver champion, two homeland security agents, a former Navy SEAL, firearms instructors, a restaurant owner and a camp director must demonstrate their skill using the most diverse weapons, from state-of-the-art firearms to rocks. This season also stars some of the biggest weapons ever featured on TOP SHOT such as the Gatling and Hotchkiss Mountain Guns. Colby Donaldson returns as host for the competition that takes a page from history.
The 14 marksmen and two markswomen were carefully selected from thousands of applicants to participate in this season of TOP SHOT. The contestants include a national revolver champion, two homeland security agents (who also happen to be close friends), a former Navy SEAL, two cops, a nurse and several firearms instructors. Two of the contestants, a restaurant owner and Christian camp director, are self-taught.
The shooters will have to display mastery of weapons from all eras of human history, from the most primitive (rocks) to the most sophisticated tactical firearms. Contestants will employ some of the biggest munitions ever featured on TOP SHOT, including the Gatling gun, the Hotchkiss mountain gun and the CornerShot (also written Corner Shot). In addition, they must endure extreme physical tests to stay in the game. High-speed HD cameras capture the skillful execution of each test in extreme slow-motion.
The premiere of season three begins with a gauntlet of extreme challenges. 16 marksmen immediately pair off and duel with one of the world¹s biggest handguns. Teams are then divided into winners and losers before facing off in a surprise military challenge. In the elimination challenge, two competitors get the ride of their life on a horse-drawn stagecoach as they shoot to stay in the competition.
In keeping with recent FTC rule changes, we request that you provide full disclosure to your audience in regards to your relationship with our brand. Please make clear that you were contacted directly by History who asked for your participation in the ways outlined above. In addition, please disclose fully any materials and/or products we have shared with you as part of this initiative. Your honest and transparent participation is truly valued. We look forward to working with you again on future initiatives.”